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Latest Blog Posts

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Project 8: Brochure

March 28, 20152 min read

Front

Super Mommy Complex Brochure - Front Cover

Inside: First open

Super Mommy Complex Brochure - Inside First Open

Inside

Super Mommy Complex Brochure - Inside

Back

Super Mommy Complex Brochure - Back

Video of Printed Brochure:

Description:

A project to create a brochure for a company of our choosing, with another original logo created by me.

Process (Programs, Tools, Skills):

I used Illustrator, Photoshop, and InDesign while creating this project.  I started by planning out my new logo, and creating it in Illustrator.  After I had the logo designed I made some general layout sketches for my brochure and worked on creating the body copy for the brochure.  I took my sketches and recreated them using InDesign on the computer.  I used filler text to help me plan the alignment and spacing throughout the brochure.  After the text and main layout was completed, I found the pictures that I wanted to use and started editing them in Photoshop.  I used the selection tool to create an image that I could wrap my text around, and I made some color changes to some of the other photos. I even found a way to include some of my other work to display on the screens of the electronics photo.  When I was finished with all of the editing, I placed the pictures in the InDesign document and arranged them on the pages.  I then got feedback from a few people about how to improve my design.  After receiving the feedback I made more changes to help add interest and align the items properly.  I then printed off the brochure (a few times) and finally came out with my completed project.

Message:

That the Super Mommy Complex Planner is a great product, that will help them get themselves and their families organized.

Audience:

Busy mothers, who are looking to get organized.

Top Thing Learned:

That the Adobe software is made to work together and makes creating things like this enjoyable and exciting.  I also learned how to combine all the elements (images, text, shape, etc.) in a way that is visually appealing and easy to read and understand.

Color scheme and color names:

Violet-Monochromatic: RGB=227, 140, 187; RGB= 176, 57, 128

Title Font Name & Category:

Avenir Next LT Pro Bold, sans-serif

Copy Font Name & Category:

Avenir Next LT Pro, sans-serif

Word Count of copy:

254 words

Thumbnails of Images used:

woman with children reading

mom with kids at computer

 

pink calendar

Super Mommy Complex Brochure - Mock ups

Sources (Links to images on original websites)

Purchased from Bigstock: http://www.bigstockphoto.com/

Computer Mock Up: http://www.pixeden.com/psd-web-elements/responsive-showcase-psd

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We help working moms feel more organized, confident, and in control of their day-to-day life through effective use of tools and learning the importance of giving themselves grace and understanding the power of mindset.

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